Brad Powers Shares Expert Marketing Tips

Marketing executive Brad Powers is the man to watch when it comes to the most innovative industry techniques. He’s best known for his work in which he used a three-pronged approach designed to increase revenues while simultaneously decreasing expenses, all the while bringing together consumers with marketers, brand managers and agencies. Sound like a lot to handle? Well, if you’re new to the marketing field, check out these tips, which Brad Powers follows, to get you well on your way to becoming a powerful executive.

• Offer free things. Everyone likes to get gifts and random things for free. Distribute something accessible that is interesting, amazing or funny, and watch it spread.

• Videos are another great way to publicize something. Today, thousands of people spend hours on Facebook, Twitter and other social networks, where files like videos or entertaining photos are constantly posted.

• Take advantage of social networks. As mentioned above, you can easily post links and files on these popular, active sites.

• Create a buzz. A video or image may be enough, but you need to make sure that you stay visible after the initial hype ends.